Expereo: secure cloud networking campaign
Expereo provides managed connectivity and network services to enterprise and government sites in more than 190 countries. We worked with its subject matter experts to develop practical advice sheets and point-of-view blogs for CIOs and senior IT leaders. The series covered network optimisation, migration from MPLS to SD-WAN, SASE, and ways to manage cost and complexity across global networks. Created for awareness and mid-funnel engagement, the campaign targeted an audience of 12,000, with an initial test among 500 priority targets.
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