We take a look at four of the most popular blog story structures: inverted pyramid, interviews, how-to, and list-based posts.
Eight rules for writing better blogs
In today’s attention economy, you have seconds to convince readers to pay attention to your writing. We suggest 8 rules for writing better blogs.
Maximizing your assets: CEO and top exec personal brands are good for business
C-level personal branding is a marketing tactic that many tech companies continue to take for granted. It should not be overlooked: in the age of influencers, your CEO and other top executives can be huge advocates for your brand.
LinkedIn blogging: best practices for success
A well-planned executive blogging campaign can add significant value to your marketing effort.
Should corporate bloggers use LinkedIn Pulse?
LinkedIn Pulse is a good way to extend your content’s reach, amplify your message and gain a new audience.
Get your CEO (and senior execs) blogging
Business blogging should it be on the ‘to do’ list of all senior management, establishing them as social influencers and providing a clear vision of the company.
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Telephone (UK): +44 (0) 20 8819 3212
Email: info@futuritymedia.com
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